Sara Blakely
Florida State
Founder and owner of Spanx
Sara Blakely wanted footless bodyshaping pantyhose to wear with her cream-colored pants and open-toed shoes, but she couldn't find them anywhere. Frustrated consumer turned entrepreneur, Blakely took $5,000 in savings and began her adventure in the $2 billion male dominated hosiery industry. Two years later, and selling over 50,000 pair in its first three months, Sara Blakely’s Spanx revitalized an industry in a ten-year slump. Remaining self-funded and profitable ever since Blakely used her own savings to start the company, Spanx continues to show increasing profits. Spanx products are sold at Nordstrom, Neiman Marcus, Saks Fifth Avenue, Bloomingdales, and other upscale retailers and boutiques in the U.S., Canada, and the U.K. Blakely’s story and Spanx products have been featured on everything from The Oprah Winfrey Show, CNN, Forbes, and Glamour, to Vogue, People, InStyle, New York Times, Vanity Fair, and USA Today. In 2002, Blakely was named Ernst & Young’s Southeast Regional Entrepreneur of the Year and she was recently named “Woman of the Year” for the state of Georgia. If you haven’t seen Blakely flashing her Spanx on QVC, you may have seen her on Fox’s The Rebel Billionaire: Branson’s Quest for the Best. As the first runner-up on the show, she received a $750,000 check from Branson to pursue her dream to start a foundation to empower women. Blakely is a native of Clearwater, Florida, and a graduate of Florida State University. She currently lives in Atlanta, GA